Com.Management

Building on Strengths, Minimising Risks

Income Growth and Marketing for Not-For-Profit Community Services

This workshop is essential for any community service organisation concerned with protecting and improving its current funding and general income situation. The workshop aims to ensure participants can work through the process of identifying and then acting successfully on their best income earning alternatives whilst ensuring social goals are achieved. Participants will complete an assessment of their organisation's current funding and other sources of income, evaluate the range of opinions for increasing its income while achieving its social goals and determine the required step-by-step actions. The workshop will be based around relevant hypothetical situations, case studies and examples.


Who should attend:


A one-day workshop designed for CEOs; Finance, Admin, Operational and QA Managers; and Coordinators with similar responsibilities.


Outcomes:

Participants will obtain the following information and competencies:

  • Assess their organisation's funding-revenue situation
  • Determine the need for protecting, strengthening and/or increasing its income
  • Establish Income Criteria
  • Identify the best sources of funding/income
  • Develop a funding/income plan
  • Develop a marketing plan

Topics:

  • Developing the criteria for new/additional sources of funding
  • Assessing income options
  • Increasing income without significant size change
  • Increased income-generating activities
  • Feasibility reports
  • Developing the business case and business plan
  • Developing a marketing plan 

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